Pro Ecommerce

E-commerce description illustrates the features of the system. The system operates over the Internet and is specifically designed for ease of use, flexibility and user-definable configuration. All rights reserved. No part of this publication may be reproduced, photocopied, stored on a retrieval system, or transmitted without the express prior written consent of the publisher. E-commerce is a completely integrated software application designed to maximize company’s sales and marketing operations. The application contains all the functionality you need to improve customer satisfaction and average expenditure (via unique “social CRM/Billing” module), generate and follow up on leads, improved exposure over the internet (generating positive influence on your sales), and more.

E-commerce will assist you to turn your content into a profit canter; taking complete “ownership” of your affiliates; and maintaining a direct line of contact with your “end customer”. E-commerce is a unique product that implements concept suitable to today’s modern business practices of distributed processes and the need for connectivity between multiple business operations.

Our approach combines multiple sales and marketing business modules into one, fully integrated, highly intuitive system providing you with overall control of your organisation’s critical sales and marketing activities. The system assists you in your decision making process by empowering you to receive instantaneous direct or cross-referenced information relating to suppliers, customers, sale performances, employees, partners & affiliates, managers, contractors, etc. By utilising up to date technology, specifically “cloud computing”, we are able to distribute enormous amounts of data over a myriad of different business operations, thus eliminating needless overhead, confusing duplication of data; and even more worrisome – missing vital data.

E-commerce “integrated system” as apposed to multiple systems, which attempt to interface with one another. Here are but a few of the many advantages of this concept:
Integrity of data – You avoid the need of having to enter the same material in various systems and running the risk of erroneous and conflicting information. Savings – You save development and implementation costs associated with creating multiple interfaces to multiple software products… often problematic when one vender refuses to openly share information with the other. One single point of service – You deal with only one software supplier and no longer suffer the frustration of having multiple vendors blaming one another when a problem arises. You benefit from a uniformity of information and innovative graphical user interface. E-commerce system was designed to assist you in making your Company’s sales and marketing operations rune more efficiently while providing you with the tools to receive.

Designed with SEO in mind. These features will allow your customers to easily find your products online without you having to invest additional time and money: SEO-friendly URLs Customised Meta keywords, descriptions and titles for each product and category Auto-generated site map and Google site map Customer Segmentation Can help you leverage insights about your customers to provide more personal experiences. You can segment customers by demographics like age, gender and location, or by shopper behaviour, based on items they’ve already browsed, placed in the shopping cart or bought on your site. You can even categorize first-time site visitors and target them with special offers to convert them into buyers. Targeted Promotions & Merchandising Customers will be more likely to “ call to action “if you make it personal for them. You can display special content, promotions and targeted to any customer segment. Increase “ call to action “value by suggesting products to customers based on what they’ve previously viewed, placed in their profile or pages the visit on your site. You can even create targeted email campaigns by integrating your customer segment list with your email-marketing program. Custom Coupons You can create coupons for specific customer segments, products, categories or times. Each promotion has its own unique set of codes that you can export for offline distribution, email, newsletters and more. You can easily manage and monitor coupon usage and generate detailed reports. Product Suggestions Tools Recommend products to your entire customer base or to specific segments using our rule-based product-relations functionality: Up-sells — Automated rule-based selection of premium products for customer consideration Cross-sells — More options at landing page Related items — Complementary items that will appeal to your visitors Ratings & Reviews Want to create viral buzz for your business and cut your marketing costs? Tap into the power of product reviews! You can offer rewards to brand evangelists who post a review or spread the word about your site using social media.

Provide a seamless online experience, complete with unparalleled customer service. The results: higher conversions and happier customers. Powerful Search Capabilities Advanced search system to help your visitors find the products they’re looking for faster. Configure search options such as spelling, synonyms and stop words to improve the speed, quality and relevance of search results. Layered Navigation Display layered-navigation filters so that customers can quickly narrow down their product options, pinpoint what they’re looking for, and complete their search. You can create filters by attributes such as price, color, category, and more. Persistent visit The Persistent visit technology creates a seamless experience for customers as they switch between devices and browsers. Through the use of a long-term cookie, visitors only have to log in once and can continue to search whether they’re at home, at work or on the go. The results? Happier customers! Customer-Assisted Great customer service goes a long way. Take a hands-on approach to helping customers by adding products to their wish lists from the admin panel when they require assistance. Multiple Payment & Shipping Options Integrated with a variety of major payment gateways right out of the box, including PayPal. What’s more, customers can also pay using checks, money orders, purchase orders, and gift cards. Other payment extensions are available. One-page checkout and guest checkout make purchasing quick and easy. And SSL security support on the frontend and backend protects shoppers’ payment info and provides peace of mind. Shipping is integrated with all major carriers and is calculated based on real-time shipping or flat rates. Return Management Authorisation Simplifies the returns process for you and your customers, and is designed to help you create long-term customer relationships. Our RMA system enables you to: Control the return management flow Specify items allowed for return Allow partial-order and individual-item returns Enable customer notifications Determine return shipping methods

Loyal customers are the key to a successful business. We provide the tools to keep them coming back to your site again and again. Customer Rewards Points The Reward Points system allows you to implement unique programs to increase customer loyalty. Incentivize and set point values for various customer actions, such as when visitors register on your site, write reviews, sign up to receive your newsletter, or refer friends. You can create different point values for your most valuable customer segments. And you can determine how points are redeemed and when they expire. Private Sales Offer exclusive shopping experiences to your most valuable customers. You can create private sales within your regular store. Or you can leverage multi store-retailing functionality to set up a special “sale site” with invitation-only access. Determine the date and time that your sale begins and ends, and even enable customers to preview sale items before purchasing. To create a sense of urgency before a sale ends, add a countdown timer to the category and product pages. Automated Email Reminders Sometimes visitors get side tracked. When they do, you can send friendly reminders about abandoned, wish lists, and more to increase conversions and customer retention. Email reminders are configurable and customisable for a variety of parameters including frequency, value and more. Wish Lists Wish lists enable customers to keep track of their most coveted items and return to your site to view them quickly and easily. And because they can share their lists with their family and friends, you’re likely to gain new customers. Additionally, you can use wish lists to learn about your customers’ preferences and send them targeted promotions to increase conversions. Gift Registry Your customers love shopping at your store. Give them the ability to create a gift registry so that their friends and family can buy them their favourite products for special occasions. Gift givers can access registries by name, email, or registry ID. The benefits? Shoppers get the gifts they want most, and you drive new customers to your site. Gift Cards Gift cards keep shoppers coming back to your store. You can offer physical or virtual gift cards. You can predetermine gift card values or allow customers to enter their own amount. You can also specify the expiration date. Customers can check their card balances before checkout and use other payment methods to subsidize their purchase. Store Credit If your customers would like to return items to your store, you can offer them store credit that they can apply toward future purchases. You can issue a refund for the returned items directly to their internal customer accounts. That way, customers can easily purchase new items from your store and you won’t lose a sale from the return.

Customise the look, feel and functionality of your site to meet your unique specifications. Extend and refine your site as you grow and your needs evolve. Flexible Product Catalog Accommodate even the largest, most complex catalog’s and make any item shine online. Organize your inventory the way you want with product groups, product-specific sorting options and more… Custom Landing Pages Easily build and manage custom content pages — including rich content — with our user-friendly CMS tool: Insert images and embed videos Create menus Customize page hierarchy Introduce widgets that display dynamic content, such as your store’s bestsellers Create multiple versions of a page Mobile Commerce Create a mobile-optimised site front so customers can view even when they’re on the go. Out-of-the-box with mobile HTML5 interface supporting iPhone, Android, and Mobile Opera browsers. It includes features such as: Device-specific media capabilities for audio and video User-friendly search and results display Clean display of product detail pages Pinch, multi-touch, and scaling images Easy swipe between product images Zoom capabilities Cross-sell and up-sell capabilities Drag-and-drop of products to the shopping cart You can also create a branded native storefront app on iPhone, iPad, or Android. Third – Party Applications and Extensions Extend your site capabilities and enhance every aspect of your site from frontend to backend. Take advantage of an extensive selection of third-party ecommerce applications that integrate seamlessly. Choose the ones that fit your business needs in a variety of categories, such as: CRM and ERP systems Logistics Real-time inventory management Development modules Accounting Language packs Payment processing Design interfaces Call canter functionality Global Commerce Our platform helps you sell to customers around the world in their native languages. Plus, it’s configurable for multiple currencies and tax rates for easy integration with any new country. You can maintain a list of accepted countries for site registrations, shipping destinations, billing addresses, and more.

Whether you’re expanding into new markets, new countries, or even just expanding to new volume levels, we will help you scale while keeping your site secure. Scalability Business booming? Accommodate even the largest product catalog’s and numbers of visitors and transactions without a problem. If you still need more room to grow, you can easily supplement with additional production servers. Optimised Speed & Performance Designed to support tens of thousands of transactions per hour to give your shoppers a seamless shopping experience. Even on your site’s busiest days, our platform maintains bandwidth through our advanced full-page caching feature. This saves and recalls the content of primary webpages to enable them to load faster. Security & Compliance When it comes to transferring customer data — especially secure information — strong security is a must. PA-DSS compliant platform with the ability to support strong data encryption for secure transactions. This not only protects your business, but also instils greater confidence in your customers. Testing & Updating Environment Want to modify something on your site? No problems. Test out new categories, product information, promotions, and more on a staging site before going live with the changes. Once you approve the changes, you can merge the updated content to the live site instantly or at a scheduled time. Backup & Rollback Manage and schedule a variety of backup operations with the option to roll back the changes: System backup Database backup Database and media backup